Weelock, an innovative digital weight loss platform, was preparing to present its project at Y Combinator, one of the world’s leading startup accelerators based in Silicon Valley. To achieve this, they needed a pitch video that effectively communicated the platform’s features, potential, and use cases.

At Draff, we took on the challenge of crafting a compelling and strategic visual experience. We handled scriptwriting, creativity, design, 3D animation, and post-production, ensuring that Weelock’s message was presented in a dynamic and engaging way.

The video follows a day in the life of a Weelock user, from morning to night, showcasing how the platform seamlessly integrates into their routine to support their health goals. By hence, we set the story in San Francisco, a familiar environment for the startup ecosystem, making it more relatable for investors and potential users.

With high-quality animation and immersive storytelling, we transformed a complex concept into an engaging and easy-to-understand experience. The guided narration structured the information smoothly, ensuring that every visual element reinforced the brand’s message and highlighted the platform’s benefits.

The final result was a dynamic explainer video, designed to grab attention and leave a lasting impression on the Y Combinator audience. By combining cutting-edge design, seamless animation, and clear messaging, we helped position Weelock as a strong contender in the digital health industry.